artist
engineer
creative thinker

I am a creative thinker with engineering background and 10+ years of experience working in both international enterprises and tech startups.
I work as a strategist, creating digital products and brands users will love. What makes me stand out is my ability to talk to customers in a "user-friendly" way, understanding their needs (and concerns) and translating them to new content, product or project ideas. 

work experience

At Q Agency, I formed and led Product Strategy team, guiding global clients from sales pitch to product definition, shaping value propositions, user research, and digital product strategies. Our work strengthened the agency’s offering and improved the clarity and impact of client engagements.

At Infobip, Croatia’s first unicorn, I led Industry monetization team, focused on monetizing new B2B messaging products, such as chatbots, by creating go-to-market strategies across industries and continents. I successfully aligned product, sales, and marketing teams to accelerate adoption in key markets.

During my five-year tenure at Deutsche Telekom, including a year at HQ in Bonn, I progressed from Product Manager to Director of ICT Product Management, leading a team of 30. I oversaw a B2B portfolio of 20+ services, managed financial planning, and drove communication and go-to-market strategies across digital and PR channels.

Alongside my corporate roles, I built a freelance practice as a product strategist, brand consultant, and content creator, shaping strategies for various clients.

education

In 2010, I earned my Master of Science in Information and Communication Technology (ICT) from the Faculty of Electrical Engineering and Computing in Zagreb, where I was awarded the Ericsson Nikola Tesla scholarship, recognized as one of the top students in her field. This foundation gave me strong technical depth and analytical rigor early in my career.

To complement my engineering background, in 2014 I completed an MBA through a joint program between Nagoya University of Commerce and Business (Japan) and the Zagreb School of Economics and Management, gaining international exposure and a strong business perspective. This global experience enriched my strategic thinking and broadened her leadership competencies.

I am also certified as a Project Management Professional (PMP), demonstrating her mastery of structured methodologies, project execution, and cross-functional leadership—skills I have applied in both corporate and fast-moving tech environments.

work beyond the role

  • strategy advisor

    Strategic Advisor for Senior Executives

    I helped high-level executives craft strategic presentations, from developing the storyline to creating the final deck, ensuring clarity, influence, and alignment in business-critical communication.

  • Event organization and PR

    Event organization and marketing

    In 2023/2024, I helped establish the Alumni community at Croatia’s leading tech university. I was responsible for shaping its communications, leading PR and organizing key events, some attracting over 400 people.

  • mentoring

    Career Mentor for Students

    I mentored students and doctoral candidates by offering personalized career advice, CV coaching, and guidance to help them shape their professional paths.

  • Art workshop facilitator for kids

    I conducted engaging art workshops for children, among them a session at Croatia’s Museum of Contemporary Art, helping kids explore creativity through play, experimentation, and visual expression.

  • Volunteer Support for Children Without Parental Care

    Volunteer for Children without parental care

    I volunteered with children growing up without parental care, providing emotional support, creative activities, and positive engagement to enrich their daily lives.

  • Researcher & Journalist for a Leading National Series

    Researcher & Journalist for a Leading Croatian newspaper

    I conducted research and interviews for 1 in 4 Million, a feature series produced by Croatia’s leading daily newspaper, capturing personal stories through in-depth, human-centered journalism.

art exhibitions

Galerija FER (2023) – solo exhibition
Art Zagreb (2021, 2022) – largest Croatian art fair
Galerija Canvas (2019) – solo exhibition

conferences & speaking engagements

Design Week Zagreb (2022) – Lecturer, Importance of creativity in the tech industry
University of Zagreb (2022) – Lecturer, Key skills for success
Deutsche Telekom (2019) – Course leader, Strategic thinking
CEE CEE, Opatija (2018) – Keynote speaker, Digital Strategy
Digital Shapers Conference, Zagreb (2018) – Panelist, How companies use data in marketing
University of Zagreb (2018) – Speaker, IoT applications in Smart City solutions
JumpIT Forum, Zagreb (2018) – Panelist, Digital Croatia – where are we today

From the media

From the media

Interview published in Grazia, 2023: “Rebeka Belavić, an engineer with whom we talked about — painting.”

Read the interview